Reach Today’s Viewers Where They Watch with OTT Advertising from Salem Leads
The way people consume video has changed and smart businesses are changing with it. According to Statista, over 313 million users will be watching OTT (Over-The-Top) television content by 2027, with user penetration surpassing 90%. Streaming platforms like Roku, Hulu, YouTube TV, and others are now central to how consumers watch video, making OTT advertising one of the fastest growing and most effective ways to reach targeted audiences.
At Salem Leads, we help businesses tap into this powerful channel with strategic, data-driven OTT campaigns that place your video ads directly in front of the right audience on the devices they use most. Whether it’s smart TVs, mobile apps, or desktop streaming platforms, your message can now appear alongside premium content with geographic, demographic, and behavioral targeting options that rival traditional TV but with far more precision.
With today’s accessible video production tools and our in-house creative capabilities, creating professional video content is easier and more cost-effective than ever. We manage the entire process from script to screen and ensure your ads are delivered through the right platforms to generate awareness, engagement, and leads.
Speak with a Salem Leads Strategist today to learn how OTT advertising can elevate your brand and put your business in front of high-value customers who are ready to take action.