Here at Salem Leads we specialize in providing high-quality
lead generation services and marketing solutions to organizations
of all sizes.
With a team of Google certified professionals and cutting-edge technology, Salem Leads helps organizations identify and connect with their target audience, driving more qualified leads and increasing sales. We offer a range of lead generation strategies, including paid search, email marketing, social media advertising, OTT/CTV, and search engine optimization, tailored to meet the unique needs and goals of each client. By leveraging our expertise and industry knowledge, Salem Leads empowers organizations to maximize their marketing efforts and achieve desired growth.
Since 1974, we have continued to work with thousands of businesses, non-profits, and churches to exceed their marketing goals year after year. We are never a “stop-by for coffee”, phone call or Zoom meeting away from our partners.
Services
Custom Websites and Conversion Pages
The foundation of ALL your marketing is your website. It’s your opportunity to make your first impression so make one that counts! Conversion pages, when built with best practices in mind, are the gateway to new business and capturing new customers when they are ready to buy. Let the Salem Leads team show you the way with custom websites built on the content management system that works best for you. WordPress, Drupal Joomla and more… Contact us Today for more information.
Pay-Per-Click and Retargeting
Protect your marketing investment by working with experts in Google Ads and service business leads. Drop the aggregators and lead sellers and have your own affordable expert marketing team who will not only run the campaigns that convert with the highest efficiency but will also retarget the consumers who may have forgotten to contact you on the first go-around. Learn more by contacting the Salem Leads Team today!
Influencer Marketing
Gain access to the top influencers to reach large audiences and build influencer campaigns that convert with Influenceable. Influenceable is Salem Leads’ full-scale influencer marketing solution that helps brands reach large, targeted audiences through strategic, creator-led campaigns. We activate top influencers across TikTok, Instagram, YouTube, and X to drive engagement, spark cultural relevance, and shape online conversations. From platform takeovers to viral content pushes, every campaign is built to convert not just be seen.
Video and Smart TV Ads
According to Statista the amount of OTT (Over The Top Television) users is expected to amount to 313.4 million by the year 2027. User penetration is 85.2% in 2023 and will reach over 90% by 2027. Billions of dollars are already spent in the OTT market mainly because online, internet and streaming television as it’s called are now a big part of how video is viewed and super easy to access by almost anyone with internet access. With today’s technologies, video is even easier to produce than ever making it a no brainer for service businesses looking to target demographics. Talk to your Media Strategist at Salem Leads to find out how to promote your business using internet video ads.
Radio, Podcasting and Programmatic Audio
92% of the American public listens to radio in one way, shape or form. Whether it’s on a laptop, desktop computer, smart speaker, car radio or a phone there is always someone listening. Radio has always been a companion for commuters and a quick affordable way to reach a specific target audience. With programmatic audio we can produce a radio commercial and air it on platforms targeting a specific demographic. Our production costs are free to our clients and are measurable by using analytics that track visitors to your website within 8-minute windows of your message being heard. Find out how easy it is to drive website and foot traffic using audio by contacting the team at Salem Leads.
At Salem Leads, we elevate your pipeline with strategic lead generation marketing tailored to your industry, budget, and geographic focus. As a premier lead generation agency in Boston, MA, we specialize in bottom-of-funnel campaigns that drive high-converting, sales-ready leads. Our approach combines expert social media marketing strategy in Boston, MA, with performance-driven SEO, targeted Google Ads, and optimized Google Business Profiles to ensure your business reaches the right audience at the right time. We craft customized campaigns using data insights to maximize ROI and minimize cost per lead. With full transparency, real-time reporting, and continuous optimization, Salem Leads stands out as a trusted, results-focused ad agency, committed to fueling growth and delivering measurable results for Boston-area businesses.
Website Visitors and Contact Data
Website visitors and their contact information can now be accessed using the latest technologies. Today, top agencies can provide contact information for up to 40% of your website visitors without them filling out a contact form. These are opt-in visitors, and we can easily supply you with their names, addresses, HHI, email addresses, phone numbers and more daily so that you can reach back out to them. This will become common within the next 12-18 months. If you would like more information on the website traffic identifier reach out to the team at Salem Leads and we can have you hooked up in 48 hours or less.
Digital Outdoor
Digital out of home ads are one of the more popular tools to use for grand openings, event marketing, brand recognition and much more. Today we not only can target geographies down to the street level but also specific venues by placing ads in supermarkets, banks, medical facilities, health clubs, gas stations, digital billboards, urban panels, bars, restaurants and more.
How We Work
The Salem Leads Team works closely with clients to provide tailored solutions for their lead generation and marketing needs. First, we start by conducting a thorough analysis of the client’s target audience and industry. This includes researching demographics, market trends, and competitor analysis to gain a comprehensive understanding of the client’s market landscape.
Our digital team then develops a customized lead generation and marketing strategy for each client. This involves utilizing a combination of digital marketing techniques, such as search engine optimization (SEO), social media marketing, and email campaigns, to attract and engage potential leads. We may also include a combination of radio, digital stream, digital outdoor ads, and OTT television.
Salem Leads also leverages data analytics and tracking tools to measure the effectiveness of the strategies implemented and make data-driven adjustments as needed.
One of the most important aspects of the way we work is the way we are committed to our results and reporting the outcomes of our campaigns on a regular basis, so our clients are fully informed of the progress we are making.
The Salem Leads Team aims to establish long-term partnerships with clients by delivering a consistent flow of high-quality leads, overcoming their marketing challenges, and helping them achieve their business goals.
Our concierge level of personal service includes meetings to discuss business goals, what is holding you back from success and establishing a budget without exorbitant agency costs. And of course, great marketing strategies and successes deserve to be celebrated with dinner and drinks on us!
Social Media Marketing
Social media is important for many reasons and most growing service businesses take advantage of the different social platforms. Many rely on social to build brand awareness, promote offers, engage with their communities and to have an opportunity to share stories that customers in their communities can relate to. The list of benefits goes on and on. The key is to participate in social media in a professional manner because potential customers are watching and reading about you as they scroll through their feed. Let the Salem Leads team be your social media manager and save you time, money and manage your platforms efficiently and in a way that you gain actual benefit from growing your business.